Overview: My client in Letchworth is looking for an experienced and motivated Digital Marketing Manager to join their expanding team and manage their digital marketing of video games through online advertising platforms.


My client is looking for an analytical, commercially minded and motivated individual to manage their digital marketing of video games through online advertising platforms.

You will be responsible for managing a 6+ figure digital advertising budget across multiple products and multiple platforms. The key duties of this role includes:

  • Plan and execute all digital marketing campaigns
  • Identifying the most suitable marketing channel to deliver the best possible ROI.
  • Optimisation of all digital marketing campaigns.
  • Work with the design team to ensure all creative is optimised.
  • Work with the product / brand managers to ensure all campaigns are consistent with the product brand.
  • Remain up-to date with all latest trends / developments and emerging technologies.
  • Ensure end to end analytics and tracking of all activity – with ultimate goal of conversion tracking.
  • Measurement and reporting of performance through daily metrics and sales.
  • Experience Required.
  • Practical experience with Facebook / Instagram / Twitter / Reddit / AdWords / Email / Remarketing and other leading digital marketing platforms.
  • Experience managing a fluid marketing budget, reacting to sell through figures and rapidly increasing/decreasing of budgets.
  • Experience in optimising marketing budgets and maximising ROI.

Person Spec

  • Analytical.
  • Commercial.
  • Motivated.
  • Comfortable working individually and as part of a team.


  • To work from our Letchworth office Monday to Friday.
  • Must be comfortable with occasional international travel.

Selection process and interview with Arena Personnel. If succesful, a telephone interview followed by formal interview at our clients Letchworth office (this could include 2nd interviews if required)

Please note: due to the high volume of CV’s we receive, we are unable to respond personally to all applications. If you do not hear from us within 5 working days of your application, please take your application as unsuccessful on this occasion. Good luck with your job search.

Arena Personnel Ltd – Letchworth Garden City’s independent recruitment agency.

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